Buzzcast

Author: Buzzsprout

Buzzcast is a roundtable discussion about podcasting from the people at Buzzsprout. We'll cover current events and news, podcast strategy, tools we are using, and dip into the Customer Support mailbag to test our podcasting knowledge. If you want to stay up-to-date on what's working in podcasting, Buzzcast is the show for you.
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Language: en-us

Genres: News, Tech News, Technology

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Consistency and Quality vs. Marketing and Promotion: What Really Builds a Podcast Audience?
Episode 141
Friday, 22 November, 2024

Send us a textWhat matters more—consistency and content quality or marketing and promotion? Drawing from industry insights, podcasting trends, and our own experiences, we explore the strategies successful podcasters use to grow their audience!Audio quality plays a crucial role in retaining podcast listeners, and we've got some valuable tips to help you achieve great sound without breaking the bank. Drawing parallels from the world of sports, we delve into the importance of self-review, sharing how listening to your own episodes can lead to a more polished and engaging show. We also explore creative marketing strategies, discussing guerrilla tactics and the power of listener engagement to fuel growth, even when resources are scarce.Links mentioned in this episode: Podcast Marketing Academy's 2024 Podcast Marketing TrendsThe Offline World by Tom WebsterBuzzsprout Conversations: Badr MilliganBuzzsprout Conversations: Kate CaseySound-Off: Tell us about your podcast and we'll come up with a unique marketing idea for you!Support the showContact Buzzcast Send us a Text Message Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods Send a "boostagram" through Fountain or Castamatic Email us at [email protected] Thanks for listening & keep podcasting!